STOP! Take A Breath... You are overthinking this!
Stop making it more difficult than it needs to be.
One of my most hated cliches is the good old Twitter special:
“I don’t Know Who Needs To Hear This.”
(If that’s really the case, then why are you wasting my time?)
But …
I don’t know who needs to hear this but you have really got to stop making this content business so damn complicated.
This is what I do:
Write daily and link to my offer.
So far this month, I’ve hit over $100 a day every day, and I‘ve been spending less than an hour on my content each day.
Take a few minutes to look back at my newsletters, I have laid out EXACTLY what I do numerous times:
Here are just two from the past few months:
Steal My 2025 Business Model
In this newsletter, the first of the year, I will outline my business model for 2025. Use the bits you like. Discard the rest, but be aware of them if you need to tweak your approach.
Those lay out what I do and how you can replicate it.
My process is simple and rarely changes.
I write a daily article and post it to Medium. This month, I am generating around $15 per article, which is up from $3.50 at the end of last year.
I publish every day, Monday to Friday, so my audience is constantly growing.
I focus on only a few different topics and approach them from a different angle each time.
Look at the two newsletters above.. similar topic… different angles.
I focus on:
Saying the same things in a million different ways!
Repetition To Build Familiarity.
Monetising Your Content
I usually link my articles to one of these newsletters, generating up to 25 new subscribers daily.
However, this month, I tried a different approach, which led to a series of $100 days.
I spent 10 hours over 3 days at the end of March creating a 10-lesson course on building an income with content. The Article Funnel Blueprint
I took everything I’ve written, analysed it for suitable lessons, and then put it into 10 value-packed lessons.
I then started to link to them from my articles using a CTA (call to action) that was related to the article.
When I say I analysed it… I uploaded all my articles to ChatGPT and asked it to analyse them all for lessons, and then I picked the most suitable and recorded 10 videos.
Stop overthinking this!
You already have an audience who reads your content.
What is the next logical step?
Create an offer that gives the audience that next step.
For example, take the main ideas in your content and put them all in one easy-to-access package.
Add a link to it from your content.
Rinse and repeat
Rinse and repeat
Rinse and repeat.
Don’t try to overcomplicate it or try fancy Guru “Ninja Tricks”
Stick to the basics.
Write daily and link to your offer.
👉 Ready to Simplify Your Content Business?
If you’re nodding along and finally ready to stop overcomplicating everything, grab The Article Funnel Blueprint. (Included for free for paid subscribers)
It’s the exact system I used to hit $100+ days with under an hour a day of writing.
No fluff. No hacks. Just what works.